It looks like the NBA Lockout is not a bad thing for everybody. Georgia Tech is trying to take advantage of it to add new fans for the Yellow Jackets.
Steve Hummer reports for The Atlanta Journal-Constitution:
Asked if Georgia Tech would market its basketball team to NBA fans with no where else to go, Wayne Hogan, associate athletic director for public relations, responded with an enthusiastic, “Absolutely.”
There already exists an ad for Tech basketball proclaiming that, “Big time basketball is alive and well in Atlanta.” While its on-campus coliseum is under renovation, the Yellow Jackets will play 10 games at Philips Arena, including their entire ACC schedule. The ACC tournament also comes to Philips this season.